WhatTaxi
Patrick Smith

Patrick Smith - CEO

Makes sure that the business is running smoothly, with particular attention paid to the finances and the relationships with the taxi companies.

Spends as much time with his son as possible, is a keen open water swimmer, but still hasn’t written that novel.

"I lived in Vancouver for about 18 months, so I’m always excited to go back there. But I’ve never actually been to the Southern Hemisphere as yet, so I’d love to cross the equator some time soon."

Lucy HG

Lucy HG - COO

Focuses on the day-to-day activities of the business, managing operations and ensuring the tech platform is optimised and delivers for passengers and taxi companies.

Mountain biker, runner, lover of food and mama to two adventurous boys.

"I absolutely love Barcelona as a city destination, for a sun destination I’m bias but my home island of Mallorca is so beautiful. Looking further afield, I really enjoyed outdoor adventures in Australia and New Zealand on my honeymoon."

Mike Smith

Mike Smith - Founder

Had the original idea for the business while in a taxi to the airport. Maintains an overview of the business to ensure that it  is realising the original concept.

A keen golfer and in recent years a boules and table tennis player.

"I spent a few years working for Great Rail Journeys as a Tour Manager, so I've seen lots of great places from the comfort of the train. I'd love to go back to India and experience the hustle and bustle again."